the complete "vma side story"
with less than a month to go between now and the mtv video music awards, the ad campaigns are at full force to get people interested in the show once again. ratings peaked last year with the addition of host russell brand, who is returning this year, and from appearances by such hot commodities as britney spears (who had a disastrous turn performing the year before). to generate buzz, mtv compiled a mega cast of today's hottest artists to perform vignettes based on west side story. all the spots - featuring the likes of cobra starship, leighton meester, katy perry, ne yo, and taylor swift to name a few - can be put together to create a full 3.5 minute mini-movie, which you can check out above. russell brand also recently filmed a spot with britney spears, who should be returning to the show once again this year. sadly, she's not scheduled to perform; doesn't she know she needs to redeem herself? the year's most successful concert isn't enough for me - i want a nationally televised redemption! at least showing up not in a drug-induced, crazy ass pink wig like stupor is better than nothing. check out b spears' spot below; it's a dream sequence between her and russell that could have been a lot funnier had they played up the "i'm a dumb southern bumpkin blonde" thing ... though i have a feeling britney's camp wouldn't have been a fan of that.
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